Poultry farming facts and fallacies

There are plenty of misconceptions around chicken meat, and righting the wrongs is part of what Professor Velmurugu Ravindran from Massey University does*. The world’s most...

MYTH: Chickens are fed Hormones/Growth Promoters

BUSTED: False The use of growth hormones and steroids to enhance growth has been banned by our industry for more than 30 years and the records we have available would indicate...

MYTH: Eating Chicken can make you resistant to Antibiotics

BUSTED: False The industry in New Zealand observes strict withdrawal protocols to ensure any birds that have received antibiotics are free of the treatment by the time they are...

MYTH: Eating Chicken too often can cause Larger Breasts in Humans

BUSTED: False. This is one of those urban myths that does the rounds from time to time and has no foundation. The use of hormones to enhance growth in poultry has been banned in New...

MYTH: Broiler (Meat) Chickens Are Kept In Cages

BUSTED: False It is a common but false perception that meat (broiler) chickens are grown in cages. The perception arises from the widespread use of cage farming to produce New...
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